You can now Pay for Online Purchases at the Post Office

Once upon a time, the Post Office only dealt with post. They sold stamps and delivered letters and parcels. Today, it’s a totally different ball game. Today, the Post Office offers a range of personal financial services as well as stamps. And now, there is yet another new financial service to consumers on offer. You[…]

Can Online Shoppers Have Their Cake and Eat It Too?

Shopping online has become a regular habit for many of us.  A recent survey of 1,000 UK shoppers by marketing consultants Ingenuity showed that 94% of respondants had made an online purchase in the last year.  What’s not to love about skipping the parking hassle, the crowds and the long queues?     Shopping online[…]

PiP iT now live with Interpay Africa

We are delighted to take this opportunity to announce the launch of a partnership with Interpay Africa. Interpay are one of west Africa’s leading payments platforms and our partnership enables a completely new FinTech service to disrupt the remittance market.     The remittance market is dominated by established money transfer brands as there are[…]

Does MasterCard’s New Payment Technology Solve Problems or Create More?

MasterCard is rolling out new biometric payment options for online shopping across Europe. The new option lets consumers use biometrics instead of passwords or PINs to make purchases. Customers can take a selfie to use face recognition software. Those with phones or devices with a fingerprint reader can use that method.     MasterCard is[…]

Do your Ecommerce Payment Options Reflect a Commitment to User Experience?

UX – user experience – is a crucial element to any website’s success. If your users don’t have a good experience on your site, why would they buy from you? User experience is about seeing the site from your visitors’ point of view rather than your own.  Is your website easy and appealing to use? […]

Will Paying in Person for Online Purchases Catch On?

The only constant in life is change, and nowhere is that more obvious than when technology meets sales. Today, most products for sale, as well as many advertisements now have a bar code which you can scan with your mobile devices to pop online for more information on the products or the special offers.  Banks[…]

Would More C2DE Shoppers Buy with the PiPiT Payment Method?

If you are selling top-end luxury goods, you probably do not need to worry about the shoppers in the C2DE (lower middle class / working class) economic group.  Working class and low income consumers generally don’t buy luxury goods.  But if you sell a practical, appealing, reasonably priced product or service, you wouldn’t want to[…]

61% of our website visitors want better payment options for their online purchases

Is there a big difference between the number of of visitors to your website and the number of online sales? If visitors are lingering on your site but not making purchases, it may be that they are simply not confident about the security of shopping online. A recent survey by marketing consultants Ingenuity, show that[…]